Director of Brand Strategy & Communication
Biography
Jaclyn Parks serves as TERC鈥檚 Director of Brand Strategy and Communication and is responsible for the organization鈥檚聽internal and external marketing and communication plans.聽She brings 12 years of experience developing and launching comprehensive marketing communication strategies in the nonprofit sector. Jaclyn previously held the Director of Marketing & Communications role at Thompson Island Outward Bound where she enhanced the company鈥檚 visibility, philanthropy,聽and events business聽through聽the development of high-impact marketing and communication initiatives.聽She is passionate about using her marketing skills to help organizations attract target audiences, elevate brand awareness, and generate revenue.
Outside the office, Jaclyn can be found hiking in the mountains, running a road race, or reading a book on her porch.
Education
- Emerson College, Master of Arts, Integrated Marketing Communications
- University of New Hampshire, B.S. Business Administration, Entrepreneurial Venture Creations